Accounting is one of the key functions for almost any business. It may be handled by a bookkeeper or an accountant at a small firm, or by sizable finance departments with dozens of employees at larger companies.
The reports generated by various streams of accounting, such as cost accounting and managerial accounting, are invaluable in helping management make informed business decisions.
The financial statements that summarize a large company’s operations, financial position and cash flows over a particular period are concise and consolidated reports based on thousands of individual financial transactions.
Consulting is a fairly broad term that can have a variety of meanings depending on the industry it refers to.
For example, you can work as a marketing consultant helping companies create and optimize their marketing campaigns or as a software consultant, designing software systems for an organization.
However, although the term has many applications, it’s generally used to refer to management or strategy consulting, the practice of helping companies increase their efficiency and profits by addressing the major operational or strategic challenges they’re facing.
Marketing as a discipline involves all the actions a company undertakes to draw in customers and maintain relationships with them.
Networking with potential or past clients is part of the work too, and may include writing thank you emails, playing golf with prospective clients, returning calls and emails quickly, and meeting with clients for coffee or a meal.
At its most basic level, marketing seeks to match a company’s products and services to customers who want access to those products. Matching products to customers ultimately ensures profitability.
Web design is the process of planning, conceptualizing, and arranging content online. Today, designing a website goes beyond aesthetics to include the website’s overall functionality.
Web design also includes web apps, mobile apps, and user interface design. There are two main ways to design a website: using a desktop app or using a website builder.
The tool you decide to use will vary greatly based on your team size, your budget, and the type of site you wish to build and its technical requirements.
Recruitment refers to the process of identifying, attracting, interviewing, selecting, hiring and onboarding employees.
In other words, it involves everything from the identification of a staffing need to filling it. Depending on the size of an organization, recruitment is the responsibility of a range of workers.
In small outfits, the hiring manager may be responsible for recruiting. In addition, many organizations outsource recruiting to outside firms. Companies almost always recruit candidates for new positions via advertisements, job boards, social media sites, and others.